If the user feels concerned they can shake their phone and alert key contacts. The app was designed by the Hollie Gazzard Trust, set up after 20-year-old Hollie Gazard was murdered by her ex partner, and is designed to help if someone feels unsafe. The Hollie Guard app has also been publicised by other many police forces, including police in Derbyshire, Edinburgh, Devon and Cornwall, Northumbria and the West Midlands. A similarly worded message can also be found on SYPAlerts, a community messaging system from South Yorkshire Police. The flyer has the South Yorkshire Police logo at the top and says it was sent by a Policing and Community Support Officer on behalf of Doncaster East. It is correct that police forces have been recommending the app. Posts on social media have shared an image of a police flyer which encourages use of a personal security app called Hollie Guard.
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